Fun Ways to Increase Customer Engagement This Summer

Don’t lose touch with your customers during the summer. Increase customer engagement and customer satisfaction with these tips for staying in touch with your customers during the sunniest season of the year!

Interact with your customers on social media

Even big, established companies can benefit from doing this. Take to Twitter, Facebook or Instagram and ask your customers to engage with you. Take advantage of these platforms to make comments to your customers on an individual basis, or start your own hashtag event using a funny or relevant hashtag for your business.

This sort of personal interaction builds customer loyalty and makes doing business more fun. If you don’t have someone who handles your social media interactions, consider hiring someone to tackle the job. Frequent, regular social media interaction can really boost your business and bring your customers closer to you.

Have a little friendly competition

Summertime is a great time to have a competition, whether it’s a giveaway or a competition that requires something more hands-on in order for customers to win. Just be sure to keep the competition and prizes relevant to your business and be clear about the rules. Otherwise, have fun with it. Promote it on social media, local media outlets, and even on your business premises.

Quizzes are also fun, and don’t require prizes. You can quiz your customers on how much they know about your business, or even have an actual quiz on-site at your business and give away small prizes to the winners.

Market with printables

For something fun and budget-friendly, why not have some fun printables designed which incorporate your company logo or web address? Give your customers a chance to print colouring sheets, greeting cards and bookmarks, and they’ll not only appreciate the thoughtfulness, they’ll also be doing your marketing for you. Be sure to share them on sites like Pinterest for even more customer engagement.