How to Create a Company Culture that Leads to Great Customer Service
Your company culture and your customer service are inextricably linked. If you have unhappy employees, it will trickle down and affect your customers. On the other hand, if you create an amazing company culture, your customers will benefit from great customer service. Here’s how to create a company culture that leads to great customer service.
Value the Opinions of Your Employees
Listen to what your staff has to say, then act on it as necessary. No one likes to feel unimportant or as though their voice doesn’t count, so boost your employee morale by encouraging them to communicate openly and honestly, and then react accordingly.
Hire People with a Good Attitude
A highly-skilled employee with a bad attitude can cost you business, so take your time and choose your staff wisely. Hire based on the attitude your applicant projects, because you can always train them for their job, but you can’t teach someone how to have a positive attitude.
Create your Own Company Bonding Rituals
Bonding rituals strengthen a group of people into a tight-knit, effective team. If your employees feel as though they are part of something bigger than their individual selves, they’ll want to work harder to make the team a success. Think beyond typical awards ceremonies and company picnics; try to build your team based on the interests and strengths of every employee to see the best results.
Keep Communication Open
Seek out your employees’ opinions before making decisions, look for opportunities to communicate personally whenever possible, and encourage open communication within the company to help employees feel that they are part of the decision-making process, especially where their roles in the company are concerned.
Encourage Personal Commitment
Encourage your staff to make a personal commitment to doing the best job possible, and lead by example. Strive to remain authentic and true to your company’s vision, and your employees will follow your lead. Be a strong, ethical leader, and your employees will emulate you. If everyone in your company is making your customer a personal priority, you’ll thrive, and your customers will appreciate you for it.